Dominance MMA Management needed a full brand makeover as they are a well-known brand that has been in the business since the UFC's conception. Frankie Edgar, Renzo Gracie, Fabricio Werdum, Cody Garbrandt, and Khabib Nurmagomedov are some of the clients they represent. We made three variations of the logo to go with different background. They now use that logo across all of their social, website and letterheads.
We centered the entire website around the fighters. We wanted to display awesome photos of the represented athletes. The blog is now constantly updated with the latest news. Our goal was to make the site as frictionless as possible for users. We also wanted to leave an impact with the new logo and high quality photos throughout the site. This website is also mobile responsive.